Awaken the Ninja In You: LEGO® NINJAGO® Relaunches With Merged Realms And Mysterious Dragons

After 12 years running, the LEGO Group reveals a new era of LEGO® NINJAGO® with a world created from merged realms, bringing back much-loved characters but also introducing brand-new ones.

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Prepare to embark on an extraordinary adventure as the LEGO Group unveils a groundbreaking evolution of the beloved LEGO® NINJAGO® universe. This phenomenal relaunch introduces an array of captivating characters, innovative products, and a cutting-edge TV show that will surpass all expectations, thanks to the revolutionary Unreal Engine animation developed by Epic Games.

Rohan Mathur, Marketing Director of the LEGO Group Southeast Asia said, “We are thrilled to introduce a fresh era of LEGO Ninjago bringing new mysteries and adventures for children to immerse themselves in. The LEGO Group looks forward to bringing little heroes together to unleash their full potential in the new LEGO NINJAGO world alongside the sets and characters.”

Introducing new ninja characters Sora and Arin, and a baby dragon character Riyu, this new generation comes together to unlock their true potential and find the well-known ninjas, who have gone missing in a new world of merged realms.

The new LEGO NINJAGO collection includes a range of products featuring new and original characters for different ages:

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The LEGO Group is hosting a free play activity at SM North EDSA until July 8 to bring out the builder in you! As an extra treat, customers can also take advantage of up to 30% off on selected LEGO Ninjago sets, making this event an absolute must-visit for LEGO lovers of all ages.

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Excited to begin your legendary journey? Look no further than your nearest LEGO Certified Store, Toys R Us, Toy Kingdom, or Toy Kingdom Express. The gateway to this awe-inspiring universe is just a stone’s throw away.

To learn more about the LEGO Group, check out www.bankeebricks.ph, follow the LEGO Certified Store on Facebook and Instagram, and BAN KEE BRICKS on Facebook & Instagram or visit the LEGO Certified Store nearest you.

 

About the LEGO Group

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The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg Godt, which mean “Play Well”. Today, the LEGO Group remains a family-owned company headquartered in Billund. However, its products are now sold in more than 130 countries worldwide.

For more news from the LEGO Group, information about our financial performance and responsibility engagement, please visit www.LEGO.com/aboutus.

 

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This is a press release distributed by Perceptions-INC

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