It doesn’t take much to make someone smile. At a glance, there is a lot to consume, but with the knick-knacks and wonders that abound, it becomes an inspiring, extraordinary experience worth coming back to at any given chance. This is where Flying Tiger Copenhagen traces its roots from, the Scandinavian design-led value-for-money retail concept store that now boasts of a global imprint of 892 stores in 33 markets. And their next address within a clear and focused framework of expansion? The Philippines.
In the business of designing extraordinary products for everyday life since 1995, Flying Tiger Copenhagen hopes that with their one-of-a-kind brand, they can bring Filipinos closer together through special experiences. With its unique assortment of fantastic and functional assortment of well-designed offerings, it becomes infinitely clear that a richer life doesn’t cost a fortune, at least not for Flying Tiger Copenhagen. In fact, financial feasibility is deeply ingrained in their identity as it takes its name from the phonetic similarity of the Danish word, tier, as in a 10 kroner coin, which is what all items in its first store used to cost.
“Parallel to the same penchant for fun, quality products, including a shopping experience that is inspiring as it is cool and up to date, we are looking forward to what is in store for Flying Tiger Copenhagen in the Philippines,” says Anton Huang, President of SSI Group, Inc. With its firm pulse on what the customers want and need, as well as of its indubitable foresight on the Filipino retail landscape, the things you didn’t know existed, the things you dream of become things you need, especially for this introductory venture into this particular retail format. ”The opening of our first Flying Tiger Copenhagen store in the Philippines marks the start of our exciting expansion in Southeast Asia. This is an important milestone for our brand and we are very pleased to have partnered up with SSI Group on this monumental market entry,” says Martin Jermiin, CEO of Flying Tiger Copenhagen.
Much like the treasure hunt of its market origins, the contemporary store concept is fashioned as an inspiring maze of ever-changing curated choices and surprising discoveries. Claiming its inaugural outpost in the thriving scene of Ayala Malls Glorietta, the shopping experience is transparent, open, and simple, with its impressive array of minimally packaged products displayed in a stylish setting. A coming together of their own design and curation, bold campaigns and storytelling, and a clear design identity, the diverse product line becomes compelling at every turn for Flying Tiger Copenhagen. From toys and games, arts and crafts, party and gifts, sports and wellness, as well as food, home, and stationery, there is something for you to marvel at and add to your basket.
“We bring Scandinavian elements, affordability, and create a joyful experience for customers in our stores. Seeing people smile and share their finds captures the essence of what we aim to bring to our customers”. —Martin Jermiin, CEO of Flying Tiger Copenhagen
Beyond just great design, which is what the great folks at Flying Tiger Copenhagen love, it is their most steadfast mission to make sure it is affordable and accessible to everyone. With its strong focus on uniqueness, relevance, and sustainability, nothing brings them greater joy than the prospect of their innovative and cutting-edge designs to find a place in every Filipino home. Now, the possibility is a reality.
The first Flying Tiger Copenhagen in the Philippines is set to open in October 2023. Follow Flying Tiger Philippines and SSI Life on Instagram for more updates.
About Flying Tiger Copenhagen
At Flying Tiger Copenhagen, we don’t design to make products look nice. We design to make people feel good. Whether we are designing extraordinary products for everyday life, or making everyday products look extraordinary, we want to bring you something that can bring you closer to someone else. Things that make you smile. Gifts you’ll want to give. Stuff you feel the urge to try and desperately want to share with others. Because real value lies not in the products we own, but in the experiences we share. Every month, Flying Tiger Copenhagen launches an array of new products. Things you need. Things you dream of. Things you didn’t know existed. Products made with thought for you and the resources we share. Each one designed to make the things you care about happen. A richer life doesn’t cost a fortune. At least not at Flying Tiger Copenhagen.
In the Philippines, Flying Tiger Copenhagen is exclusively distributed by Stores Specialists, Inc., and is located at Glorietta 4, Makati. Visit www.ssilife.com.ph, subscribe to our SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information.
About SSI Group, Inc.:
The SSI Group is the Philippines’ largest specialty retailer, with an established brand portfolio that includes some of the world’s most recognized international brands. We lead the country’s specialty retail market through the size and breadth of our brand portfolio and store network, with almost 100 brands, almost 600 stores and 11 e-commerce sites. With our growing e-commerce presence, we are also the Philippine specialty retailer with the most diverse and extensive e-commerce offering.
Our unique brand portfolio covers a wide range of specialty and lifestyle concepts, spanning the luxury, casual and fast fashion, beauty, footwear, home and restaurant categories.
Established in the 1980s, SSI has been at the forefront of the Philippine retail industry for more than 30 years. Throughout this time, we have sought to inspire and enhance the lifestyle values of our customers, and to cater to the evolving tastes and aspirations of Filipino consumers.
The Group has also launched “The Specialist”, an At Home concierge service dedicated to providing customers with personalized service to address their unique shopping needs. Customers may get in touch with SSI’s Customer Service team through any of the following channels to inquire about a particular brand or product:
SSI GROUP CUSTOMER SERVICE TEAM
Email: customerservice@ssigroup.com.ph
Telephone Number: 8-830-5000
Mobile Number: (0917) 552 9359
Facebook: facebook.com/SSILifePH
Instagram: @ssilifeph
Viber Community: bit.ly/SSILifePH
The SSI Group’s unique portfolio of brands provides the Group with distinctive merchandise, most of which is not yet available to Filipinos through digital platforms. Leveraging on this value proposition, we will continue to make more of our brands available online, across multiple channels – through brand.com sites, third-party marketplaces, and our own multi-brand platforms, such as the newly launched Trunc.ph and others more coming soon. The acceleration of the SSI Group’s e-commerce expansion is one of our responses to the challenges and unique operating conditions brought about by COVID 19. As we continue to be at the forefront of delivering retail innovations to the Philippine market, and as we look to strengthen our e-commerce presence, we remain committed to bringing the best of fashion, beauty, home, food and lifestyle to Filipino consumers, through multiple, world-class retail channels.
This is a press release distributed by Visions and Expressions