World Vision is launching “Hope Town”. This is an experiential booth featuring a day in the life of one of its sponsored children, Nica. The public gets to witness Nica’s story come to life as they enter the booth which is an exact replica of her home and community in North Cebu. At the end of the walkthrough awaits another exciting experience in a whole new dimension through a VR video with a 360 perspective of Nica’s life.
Ambassadors Bianca Umali, Inigo Pascual, and Enzo Pineda join the launch of World Vision’s experiential booth, “Hope Town”
The unveiling of Hope Town was attended by World Vision Ambassadors Inigo Pascual, Enzo Pineda, and Bianca Umali. World Vision National Director Rommel Fuerte was also there. The Ambassadors also roamed around the mall and invited people to visit. They were enticed to see what the Hope Town has to offer through a short challenge.
Hope Town is meant not just to inspire the public, but to spark a fresh desire
Hope Town aims to move the public to be engaged in building and restoring the lives of others in need. Overall, this campaign aims to prioritize those children who need our help.
Catch the first run of Hope Town at the TriNoma Cinema lobby. It is located at the 4th floor in front of Krispy Kreme. This will run from January 27 to February 09, 2020.
Hope Town launched because of a partnership from brand activation company Excite Inc., Max’s Restaurant, ComCo Southeast Asia. It would not be possible without the help of World Vision advocates Rodel Flordeliz of Nognog in the City, Ria Lumandog of Sugar Smile, Rod Magaru of The Rod Magaru Show, Earth Rullan of Earthlingorgeous, Ed Uy of Where is Ed Uy?, and Jeman Villanueva of Orange Magazine TV.
For updates on future locations, like and follow World Vision Philippines on Facebook, Twitter, and Instagram or visit the official website, www.worldvision.org.ph.
This is a press release distributed by ComCo Southeast Asia, Inc.
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