Lush X The Super Mario Bros. Movie

Power-up your bathing as Lush joins forces with Nintendo + Illumination’s The Super Mario Bros. Movie to launch a limited-edition range of products

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The fresh handmade cosmetics company, Lush, releases an exclusive product collection after the success of Nintendo + Illumination’s animated action comedy The Super Mario Bros. Movie, featuring a Princess Peach body spray, Mario and Luigi shower gels, and a first-of-its-kind ‘surprise’ mystery Question Block bath bomb with power-up soaps hidden inside.

Exclusively available in Lush stores, on the Lush app, and online at Lush.com.ph, the Lush X The Super Mario Bros. Movie collection gives fans the chance to get their hands on a limited-edition 8-piece range based on some of the most popular characters from The Super Mario Bros. Movie. 

The first product of its kind, which Lush has never created before, is the Question Block bath bomb with a hidden collectable power-up soap inside, each with its own unique fragrance and colour. From mischievous mushrooms to the elusive and exclusive gold star, there are six to choose from.

Two new shower gels are hitting the shelves, which promise to brighten up any bathroom: a red nostalgic cola-cube-scented Mario shower gel packed with cleansing pomegranate juice, and a fluorescent green Luigi shower gel scented with crisp, clean apple and rose absolute.

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A Gold Coin soap featuring fan favourite ‘Honey I Washed the Kids’ scent will clean even the hardest working adventurers, and two shower jellies, based on the movie’s Princess Peach and Bowser, are scented with peaches and pineapple, and Lush’s spicy ‘Fireside’ scent.

Lush has dedicated a body spray to the heroine of the movie, the iconic Princess Peach, creating an entirely new scent: a juicy blend of peaches and pineapple. 

Fans of the movie also will be able to create their own bespoke mystery gift boxes by adding in their favourite products from the exclusive range packaged in an iconic yellow Question Block box. 

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Gather together some amazing products and bundle them up in the limited edition, waste-free Knot Wrap featuring favorite characters from The Super Mario Bros. Movie. Knot Wraps are a wonderful way to wrap gifts again and again with no need for wasteful, single-use paper. It also makes for a great gift in and of itself as it can be used as a scarf, headband, or any other accessory the imagination can dream up.

“We’re thrilled with the Lush X The Super Mario Bros. Movie collaboration,” said Stephanie Kraus, SVP Global Design and Product Development, Universal Products & Experiences. “The collection is innovative and iconic with surprise and delight elements inspired by the film, and we can’t wait for the reaction from fans.”

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The Lush X The Super Mario Bros. Movie collection is now available exclusively on Lush.com.ph, Lush app, and in stores nationwide.

#LUSHXSUPERMARIOMOVIE #SUPERMARIOMOVIE

 

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This is a press release distributed by Visions and Expressions

Written by

Press Room