Viu Makes Mother's Day Special With K-Dramas, K-Beauty, And More

A whole day event as a treat for moms and their families by VIU PHILIPPINES.

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MANILA, PHILIPPINES – Last May 14, 2023, leading pan-regional video streaming service Viu celebrated all mothers in the Metro with "Mom's Viu-tiful Day" at The Block Activity Center, SM North EDSA. It was a day to show appreciation for all that moms do— by giving them a day full of joy and surprises.

“Moms have a lot on their minds and plates on a daily basis, and they always tend to put others first. However, Mother's Day is their day, together with our esteemed event partners, we packed this event with enjoyable activities and surprises to honor the courage and joy that come with being a mother,” said Mr. Vinchi Sy-Quia, Deputy Country Manager “Through our platform, we also bring them the best of online Asian entertainment which they can enjoy with their families or at their own time.”

Social media influencer and makeup artist Romsy Dineros demonstrates how to do a simple K- Beauty look using Ever Bilena products

The whole-day event was held at The Block Activity Center, SM North EDSA, which was transformed into a “playground” for moms. Event partners Nido, Virginia Foods, Silka, and Ensure Gold had activity booths surrounding the venue. The Eomma Massage Corner offered complimentary head, back, and hand massages to mothers, while Viu awarded 6-month Viu Premium Subscriptions to the mother who posted her Best MOMent on social media with the venue's elegant photo wall in the most creative manner.

Mom gets a K-Makeover by an Ever Bilena makeup artist at the K-Beauty Bar

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As experts in Toddler Protection, NIDO(R) 3+ celebrated all #1Moms with an interactive AR booth in line with its #1Moms campaign, which features a new rendition of their iconic "You're My #1" song, empowering moms who tend to only see their flaws to #SeeWhatYourToddlerSees, which is that they are #1 in their eyes.

For everything K-Beauty, moms headed to the K-Beauty Bar where they were able to check-out the latest K-makeup from Ever Bilena. Moms were also given free makeovers by professional makeup artists while the rest of their family hung out at Viu’s Chill Spot. 

Event host K.A. Antonio took the stage to moderate activities and prizes from Ajinomoto and Crispy Fry, as well as introduce the influencers who delivered the workshops that day. The audience was treated to a beauty session given by beauty influencer Romsy Dineros as she discussed how to get the perfect K-Beauty look, while mommy influencer Abby Tabladillo demonstrated how to make corndogs for the family using Virginia Premium Hotdogs.. Rounding up the festivities was singer-songwriter Aia de Leon who serenaded moms and their families with her greatest hits.

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Mommy influencer Abby Tabladillo sharing her corndog recipe using Virginia Hotdogs

In addition to Viu goodie bags and other treats from Viu's event partners, moms who participated in the activity booths had the chance to win Viu Premium Subscriptions, which offers early access to the latest Asian content, unlimited downloads, uninterrupted viewing and high-definition streaming.

This event was one of Viu's ways to honor mothers and provide exceptional experiences to its users, whether online or in person. Enjoy streaming on Viu by signing up via the Apple App Store, Google Playstore, or Viu.com. Subscribe to their latest promo of P29 for your first month instead of P149! 

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About Viu

Viu, PCCW’s leading pan-regional over-the-top (“OTT”) video streaming service, is available in 16 markets across Asia, the Middle East and South Africa, with 66.4 million monthly active users (“MAU”) as of December 2022.

The Viu service is available to consumers through a dual model with an ad-supported free tier and a premium subscription tier (consisting of different subscription options). Viu offers fresh premium TV series, movies and lifestyle programmes, in different genres from top content providers, in local and regional language and subtitles. It also produces premium original productions under the brand “Viu Original”.

Viu also offers users streaming and download features, and localised user interfaces across a myriad of connected devices. Viu can provide the best viewing experience regardless of device or network conditions. 

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The service can be accessed via the Viu app (available for free on App Store and Google Play) on connected devices, e.g. smartphones and tablets, select smart TVs, as well as on the web by logging into www.viu.com.

In addition, Viu International Limited, through its subsidiary Moov (Hong Kong) Limited, also operates MOOV, a popular digital music streaming and live music concerts service in Hong Kong.

 

About PCCW Limited

PCCW Limited (SEHK: 0008) is a global company headquartered in Hong Kong which holds interests in telecommunications, media, IT solutions, property development and investment, and other businesses.

The Company holds a majority stake in the HKT Trust and HKT Limited, Hong Kong’s premier telecommunications service provider and leading operator of fixed-line, broadband, mobile communication and media entertainment services. HKT delivers end-to-end integrated solutions employing emerging technologies to assist enterprises in transforming their businesses. HKT has also built a digital ecosystem integrating its loyalty programme, e-commerce, travel, insurance, big data analytics, FinTech and HealthTech services to deepen its relationship with customers.               

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PCCW owns a fully integrated multimedia and entertainment group in Hong Kong engaged in the provision of over-the-top (“OTT”) video service locally and in other regions, as well as content production, artiste management and the event business.

Through HK Television Entertainment Company Limited, PCCW also operates a domestic free TV service in Hong Kong.

PCCW Solutions is a leading IT and business process outsourcing provider in Hong Kong, mainland China and Southeast Asia.

In addition, PCCW holds a stake in Pacific Century Premium Developments Limited and other overseas investments. 

To learn more about PCCW, please visit www.pccw.com

 

This is a press release distributed by Love and Light Productions

Written by

Press Room