Fans of the Emmy Award-winning animated series Bluey can now step into the world of their favorite blue heeler pup as SM Megamall brings the “Bluey Mega Playtime” experience to the Mega Fashion Hall from August 2 to 15.
The event features life-size recreations of the Heeler family’s living spaces—kitchen, living room, playroom, and backyard, designed for kids and families to explore and enjoy.
Event Highlights:
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Interactive Play: Kids can join “Bake with Bingo” sessions to decorate Bluey-themed cupcakes on August 2, 9, and 15 at 2 PM.
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Daily Fun: Enjoy scavenger hunts and coloring activities.
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Meet & Greet: Meet Bluey and her family on August 3, 5, and 10.
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Bluey Merchandise: Available from The SM Store, Toy Kingdom, and Fully Booked.
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For Fur-Parents: On August 10, SM Megamall will open a Bluey-themed Paw Park at Level 5 of the Mega Fashion Hall for furry friends to join in the fun.
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The launch was attended by Acting Ambassador of Australia to the Philippines Dr. Moya Colett and her family, SM Supermalls AVP for Marketing Hanna Carinna Sy, and SM Supermalls Regional Operations Head – Senior AVP Christian Mathay, alongside the Heeler family—Chilli, Bluey, Bingo, and Bandit.
Whether you’re after fun activities, memorable photo ops, or a dose of nostalgia, Bluey Mega Playtime is a must-visit for families this August.
Bluey Mega Playtime — Mega Fashion Hall, SM Megamall
August 2–15, 2025
For more details, follow SM Megamall on Instagram @smmegamall and Facebook SM Megamall, or visit the official SM Supermalls website.