Long before hashtags, curated feeds, and viral reels defined motherhood online, Charrie Aromin was already writing her truth. In 2010, she opened a small corner of the internet called charriesjourney.com. At the time, the blog was private, hidden behind a password, meant only for her eyes. “I’m a shy person,” she admits. “Writing has always been how I express myself.”
What began as a digital diary soon became a timeline of her life—capturing wedding preparations, outreach programs, travels, and eventually, the milestones and messy joys of becoming a mother. Long before the word “momfluencer” existed, Charrie was laying down the foundation: honest stories, rooted in family, faith, and everyday living.
Finding Her Voice Online
Today, Charrie is a mother of two—her children now nine and six years old. By day, she helps run their family’s laboratory equipment distribution business. At home, she finds fulfillment in cooking and baking, making candles and perfumes, and tending to her children with the same intentionality she pours into her crafts.
“I grew up in the province with strict parents, so I was raised in a very traditional way,” she says. “That’s something my husband and I want to pass on to our kids. We’re both kind of old souls.”
Her blog—and later her social media platforms—became an extension of that voice: grounded, thoughtful, and deeply personal.
Parenting in the Digital Spotlight
Being a parent content creator comes with scrutiny. Some critics say mom-fluencers are exploiting their kids for content. Charrie is aware of this, but her approach is intentional.
“In this digital age, it’s hard to remain completely private, especially when our kids are part of campaigns or content,” she admits. “But I make it a point to control what gets posted, limiting important details to protect their privacy and ensure they’re never exploited.”
On AI and online safety, she adds:
“As a mom, it’s essential to understand privacy laws and where to seek help if issues arise. For me, the balance is simple: keep sensitive details private while sharing what’s safe.”
Raising Kids Who See the Real You
Her 9-year-old is old enough to notice the online attention, but Charrie handles it with humility.
“I don’t tell my kids I’m a momfluencer because I’m not comfortable with the title. I want them to know I blog because people enjoy my content, not so they feel pride or see themselves through my online presence.”
She continues, “Even at school, I advise them not to react when classmates mention my videos or blogs. I just tell them to listen quietly and that’s enough.”
The Challenges That Shape a Parent
Parenting, of course, comes with its storms. One of the most difficult moments Charrie faced was rushing one of her children to the hospital. It’s a memory she recalls with both gravity and gratitude. “We should always pray and entrust everything to God,” she says. “I was also blessed with the support of my husband, my dad, and my siblings. And as a mom, you have no choice but to be strong and calm, despite the situation.”
It is this mix of resilience, faith, and vulnerability that makes Charrie’s storytelling resonate. Her content may be categorized under “lifestyle”—from cooking and baking to self-care, fashion, and travel—but at the heart of it lies an invitation: to see motherhood not as performance, but as a journey of growth.
A Community to Call Home
Now part of theAsianparent’s TAPfluencer community, Charrie embraces the opportunity to connect with other moms in a safe, supportive space.
“I love that it’s a community for parents. It’s a chance to learn something new, attend events, and meet people who are going through the same things as you,” she says.
And while she remains humble about her reach, her goals are clear. As a parent, she wants her children to grow up with a good relationship with the Lord, to respect others, and to find their own paths in life. As a content creator, she chooses to stay open—embracing opportunities and letting God lead the way.
The Last Word
Charrie’s message to fellow parents is simple, but powerful:
“Parents, you are doing a good job and you inspire me to be better. I know how much we all want to be present in every stage of our kids’ lives, but at the end of the day, they need to learn to live their own lives. Our role is to guide them—every step of the way.”
Fifteen years after typing her first blog entry, Charrie Aromin proves that the most enduring influence doesn’t come from trends or algorithms, but from stories told with honesty, faith, and heart.
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