H&M’s kids collection feature pieces that exude confidence and encourage them to express themselves with style.
School bells are ringing and it’s time for another term full of learning, adventures and play. As parents, it is important to start your child’s school journey on the right note, and the best way is to make them look and feel-good while in school. Enter H&M’s new stylish back-to-school kidswear collection, which is designed around confidence and self-expression – perfect for letting your little ones make an entrance while taking on the new school year with attitude and style.
When it comes to clothes for kids, comfort is key. With the new kids’ clothing line by H&M, comfort and ease of wear does not come at the expense of style. The collection features a good mix of preppy and playful aesthetics, with an emphasis on transitional layers like jackets, cardigans and collared jersey tops.
The materials used are also tailored for keeping the little ones snug and comfortable, be it enroute to school or in the classroom. Think breezy knits, light denim, cotton and contemporary weaves – materials that keep your little ones warm while looking cool at the same time.
The playful spin on the traditional varsity looks commonly associated with back-to-school fashion also mean that the collection works just as well beyond the classroom. Whether it is a trip to the movies or a leisurely walk in the park, H&M’s new pieces will be a fun and stylish addition to the wardrobe of any discerning young fashionista.
Shop the new H&M kid’s collection in-store, or online at https://www2.hm.com/en_asia5/kids/seasonal-trending/back-to-school-2-8y.html. Download the H&M app so you can shop anywhere, any time.
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