Adobo Connection has chosen “momshie” and TV host Melai Cantiveros to be its first-ever brand ambassador. A launching event was held last January 21, 2020 at SM North EDSA.
Melai is the quintessential Filipino mom who endeavors to capture her family's craving for good, uncomplicated, and hearty Pinoy dishes. This adds adobo on top of the list.
“Adobo is forever – char! Kasi diba staple food siya, walang Pinoy ang hindi gusto ang adobo. Unlike kasi ng iba na naging usong pagkain, saglit lang naging hype tapos after ilang months lang, wala na. Ang adobo kasi, ‘di pinagsasawaan. Kaya kumuha talaga ako ng franchise. Honestly, ito ang pangtawid gutom ko,” said Melai.
With this, Melai had also taken things one step further and decided to invest in an Adobo Connection franchise.
Admitting she did not know much about running a business, Melai also found Adobo Connection’s support and commitment to its franchisees truly reassuring.
Today, Melai owns three AC outlets nationwide. She has found that Adobo Connection offers a solid business proposition – a working market concept, sound marketing, and operational systems, and strong franchisor support.
Every Adobo Connection experience brings back memories of home and celebrates everything fun about being Pinoy, as they serve other Filipino favorites like Bangus Belly Sinigang, Beef Kare Kare and Grilled Liempo. This year, Adobo Connection is adding new dishes to its menu that everyone will surely crave for - Adobong Liston Manok, Lechon Kawali, and Adobosilog.
This is a press release article distributed by Redtorch Communications.
Also read: Thinking about starting a business? Here's how being a mom can help you succeed