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From carrots to campaign: "Carrot Man" is now a model

2 min read

Jeyrick Sigmaton, more popularly known as “Carrot Man”, is now a model for Boardwalk Philippines!

In their social media page, the apparel brand posted two pictures of Sigmaton.

Read: Carrot Man memes: you knew they were coming

The first picture shows just the handsome model’s sexy lips, pearly whites, and trademark dimple as the rest of his face is covered by a grey hoodie. “Can you all guess the man under the hood?”, the caption teasingly asked.

Sigmaton was also wearing a grey hoodie when he was first photographed two months ago by Edwina Bandong. In the photos, Sigmaton is seen hard at work carrying a basket full of carrots and loading this into a truck. The photos, which Bandong posted on her Facebook page, quickly became viral.

Read: Who is Carrot Man and why is he so damn hot?

The dimple, the curly lock peeping through the hoodie, and the carrot on his sleeve were dead giveaways, but fans held their breath in anticipation anyway.

side-by-side

The big reveal confirmed that Sigmaton is the new face of Boardwalk Philippines.

But what really blew netizens’ minds was this photo:

Welcome Boardwalk family, Jeyrick “Carrot Man” Sigmaton. #carrotman #jeyrickSigmaton #avel4boardwalk @BoardwalkPH pic.twitter.com/LhcrYURPqy

— avelbacudio (@aavel) April 13, 2016

Sigmaton’s endorsement was warmly welcomed by netizens. Indeed, this humble farmer from Bauko, Monamon Sur, Mountain Province, has come a long way. Congratulations, “Carrot Man”!

Read: Carrot Man suffers under the ASEAN Free Trade Agreement

If you have any insights, questions or comments regarding the topic, please share them in our Comment box below. Like us on Facebook and follow us on Google+ to stay up-to-date on the latest from theAsianparent.com Philippines!

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Donna Demetillo-Mendoza

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