This Halloween 2019 SM Supermalls around the country themed as “Monstacular Fun with Minions”—definitely a minion of Halloween fun unfolds as the lovable characters from “Despicable Me,” namely Kevin, Stuart and Bob invade your upcoming Halloween.
SM Prime Holdings, proprietor of SM Supermalls and Universal Brand Development (UBD) recently kicked-off the first-ever Minions-themed Halloween activation in the Philippines with a launch party last October 22 at SM North Edsa’s The Block Atrium.
The launch also showcased the apparel line of the Minions with a wide collection available for children, teens, and even young adults.
As part of the biggest Halloween celebration this year, shoppers and fans are invited to participate in spooky games and activities such as DIY workshops until November 3 at SM Malls.
This unique Monster cross-over collaboration puts the spotlight on Illumination’s Minions from the hugely successful Despicable Me franchise over two epic weekends of Halloween Celebration at the SM Supermalls.
The Minions are re-imagined in this delightful “mash up” from out of a twisted Halloween nightmare as Universal’s Classic Monster characters.
Kevin is transformed into “Bride Kevin”, Stuart is “Mummy Kevin” and Bob is “FrankenBob”, among other Minion transformations.
And as the booths are themed “Monstacular Fun with Minions,” each booth definitely gives you that Instagram-worthy shots for your children and even kids-at-heart.
SM Supermalls, well-known for its passion to create an immersive shopping experience filled with family moments for everyone, has currently 37 mall atriums with Minion Monsters-themed merchandise, activities, and photo opportunities to celebrate Halloween 2019.
The extensive range of Minion products also include accessories, houseware and other must-buy items designed for the Minions-at-heart.
Shoppers and fans also get a chance to dress-up in Illumination’s Minions Halloween costumes exclusively at SM North Edsa and SM Fairview.
For more information, visit www.supermalls.com and don’t forget to share your Monstacular Halloween 2019 experience using the hashtag #MinionsAtSM.
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