Hygiene does not have to feel like a routine. At Sanicare’s first-ever Hygiene Hangout, the brand showed how everyday hygiene habits can become a fun and expressive part of someone’s lifestyle. The event took place at Sevenscape in San Juan City and welcomed guests who wanted to discover the kind of hygiene personality that matches their daily habits.
A Lifestyle-Centered Approach to Hygiene
The Hygiene Hangout featured three unique lifestyle zones that helped attendees identify their personal hygiene style:
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Chill Minimalist – for those who love simple, clean and easy routines
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Fresh Trendsetter – for people who enjoy bold, playful and fashionable hygiene essentials
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Always-Ready Planner – for individuals who prefer to stay organised and fully prepared
Visitors enjoyed interactive activities such as DIY bag charms, mocktails inspired by Sanicare products and photo opportunities that highlighted their favourite hygiene moments.
Belle Mariano on Self-Care and Personal Expression
Sanicare’s care ambassador, Belle Mariano, led the celebration and shared her thoughts on why hygiene is an important part of self-care. According to Belle, taking care of yourself helps you show up as your best self in every situation.
“Self-care is very important because it helps you gain the energy you need to present yourself to the world,” she shared during the Q and A session.
She also talked about her personal philosophy: self-care is not selfish. She mentioned that taking breaks, spending time with loved ones or disconnecting from social media helps her stay balanced and able to perform at her best.
Belle also spoke about her long-time connection with Sanicare and how the brand aligns with her values. She mentioned growing up with Sanicare products and appreciating the company’s commitment to promoting self-care.
During a special segment with guests, Belle revealed one of her simple but helpful hygiene habits. She keeps hankies in all her bags so she always has one ready no matter which bag she uses for the day.
Hygiene That Reflects Who You Are
Jazel Marielli A. Ramos Yeo, Marketing Communications Manager of Sanitary Care Products Asia, Inc., shared the purpose behind the event. She explained that Sanicare wants people to see hygiene as something more personal, practical and expressive.
She said that Sanicare aims to offer products that fit different lifestyles and help Filipinos feel fresh and confident in their day-to-day routines.
As a trusted Filipino hygiene brand for almost three decades, Sanicare continues to create safe and reliable essentials such as tissues, wipes and cotton products. The company focuses on practical, lifestyle-oriented hygiene that supports comfort and confidence for every Filipino household.
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